Riyadh: The Jordan News Agency (Petra): on Tuesday signed an agreement with Middle East Lens for Artistic Production to incorporate drone-based aerial imaging into its media operations.
According to Jordan News Agency, the agreement was signed by Petra Director General, Fairouz Mobaideen, and the company's Director General, Eid Abu Dalbouh. The agreement provides for the operation of unmanned aerial vehicles (UAVs) to support the agency's coverage through high-resolution aerial photography and videography.
Mobaideen noted that adopting advanced aerial imaging technologies reflects Petra's ongoing efforts to modernize its editorial workflows and leverage innovative digital tools in journalism. She added that the agency is also preparing to launch a new website currently under development.
Eid Abu Dalbouh expressed pride in partnering with Petra, emphasizing that the collaboration supports the role and mission of the long-established national media institution. He highlighted that drone-based aerial photography is witnessing expansion across multiple sectors in the Kingdom, contributing to promoting tourism and raising awareness of archaeological and heritage sites.