Dubai: 17 local industrial companies are set to begin their participation in two international exhibitions held concurrently at Dubai World Trade Center next Monday. Jordan Exporters Association (JEA) organizes Jordan’s participation in these two events as part of efforts to enhance the presence of Jordanian products in regional and global markets.
According to Jordan News Agency, a JEA statement on Saturday revealed that Jordanian companies will be present at the Private Label Middle East 2025, with 9 Jordanian companies participating for the fifth time, alongside more than 60 exhibiting countries. The Sweets and Snacks Exhibition will be attended by 8 Jordanian companies for the twelfth time, with more than 48 countries set to take part.
The JEA President, Ahmad Khudari, emphasized these events as a platform for promoting national products and opening new marketing channels, contributing to expanding Jordan’s export base and enhancing its contribution to economic growth. Khudari stated that Jordan’s participation is part of a plan aimed at opening new markets for Jordanian products, mainly in the Gulf countries, which serve as a gateway for expansion into global markets due to the broad international presence in these exhibitions.
Khudari noted that the JEA is committed to supporting national companies in accessing global distribution networks and enhancing their presence in specialized exhibitions, which would increase the value of Jordanian exports and enhance the reputation of Jordanian products in terms of quality and competitiveness. He highlighted that the participation reflects Jordan’s commitment to the Economic Modernization Vision by supporting the export sector and increasing the contribution of industrial and food exports to the gross domestic product, as well as providing new job opportunities for youth.
Khudari stated the JEA will continue its efforts to provide technical and marketing support to exporting companies and work to provide more opportunities to ensure their engagement in international events and exhibitions. He added that this effort would increase the share of Jordanian products in global markets and strengthen their position.