Petra: The Chairman of the Petra Development and Tourism Region Authority (PDTRA), Fares Braizat, met with a high-level media delegation from Poland as part of efforts to promote Petra as a global tourist destination and support recovery from the ongoing war on Gaza.
According to Jordan News Agency, Braizat highlighted Petra's status as a New World Heritage Site, emphasizing its "historical, cultural, and humanitarian" significance. He outlined the PDTRA's ongoing initiatives to improve tourism services and infrastructure, which aim to enhance visitors' experiences and encourage repeat visits.
Khaled Dalal, Media Advisor to the Jordan Tourism Board (JTB), shared details of a joint strategy between the PDTRA and JTB to raise Petra's profile internationally. The strategy aims to host journalists and tourism influencers and organize media tours to showcase the city's archaeological wonders and unique tourism offerings.
The delegation participated in a tour of the Shaqilah Center for Traditional Crafts and Creative Industries in Al-Ji Village, observing the local crafts and the community's role in preserving cultural heritage. Touring Petra Museum, they were briefed by Yazan Mahadin, Commissioner for Petra Archaeological Park and Tourism at the PDTRA, on the archaeological artifacts on display and the progress of tourism development efforts in the region.
Additionally, the delegation explored the Heritage Village in Beidha, experiencing the Nabataean lifestyle through interactive exhibits. This cultural immersion offered the delegation valuable insights into the Bedouin community and local traditions.
The visit, which included a tour of Petra's iconic sites like the Treasury, Amphitheater, and Nabataean Court, reflects the PDTRA's ongoing efforts to expand Petra's presence in European markets and further establish it as a leading global tourism destination.